Keep St. Pete Special
Our agency was engaged to create marketing materials to promote Preserve the ‘Burg’s second annual “Keep St. Pete Special” event, which brings the community together for a day to celebrate everything that makes St. Pete unique.
Key components symbolizing St. Pete – art, bike-riding, craft beer, dog friendly, historic charm, to name a few – were used in creating this logo. We illustrated these elements using the brand’s colors navy and teal while adding complements of sunny yellow to bring the campaign to life.
Beyond the logo, we developed social media graphics, stickers, a poster, postcard, and animated the illustration for digital promotion.