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Fiercely

Championing

Women

Women-owned, women-led,  women inspiring others

Our agency was built on the belief that when women reach their full potential, incredible things happen. Since 2012, we’ve proudly championed women in business, partnering with female founders, leaders, and businesswomen to bring their bold visions to life through strategy, creativity, and storytelling.

We know firsthand the challenges and triumphs of carving your own path, especially as female entrepreneurs. That’s why we’re deeply committed to helping other women  in business, women-owned brands, future female entrepreneurs, and truly, all women find their voice,  claim their space, and shine in their markets.

Here's How We Show Up

We're having the conversations that matter.

Through education, insights, and honest dialogue,  we're creating space to talk about the opportunities and obstacles women face in business and marketing. Knowledge is power, and we're sharing ours.

We're investing in the next generation.

From employees to interns to new grads just starting out, we mentor emerging talent and help them find their footing in this industry. Their success is our success, and together we’re working towards a more inclusive future.

We're changing the narrative.

We're committed to equal and authentic representation of women in marketing and real, powerful, multi-dimensional portrayals that reflect who we actually are.

We're leveraging our sisterhood.

When one of us rises, we all rise. We actively connect, collaborate, and champion the women in our network, because we're stronger together.

Women in Action

Shining the spotlight on women and women-owned businesses making an impact in their industry and community.

Meet Missy Hurley

Missy Hurley, CEO and co-founder of B2 Communications, has spent more than 16 years shaping the next generation of communications professionals through mentorship and education. From launching a successful agency at age 27 to empowering emerging talent and championing strategic public relations, she believes growth comes from continuous learning, trusting others, and leaning into the unique strengths that set you apart.

Meet Katie Shultz

Katie believes the greatest driver of her professional success has been investing in genuine relationships. Throughout her career, she has learned that trust, authenticity, and strong connections create opportunities, provide support during challenges, and make success more meaningful. Her advice to emerging professionals: find your village, stay true to yourself, and never underestimate the power of surrounding yourself with people who help you grow.

Meet Nicole Waters

Nicole Waters believes the biggest risks often lead to the greatest rewards. After leaving corporate life in 2024, she created the space to found Amplify Women Tampa Bay, a community that has brought purpose, connection, and growth to her life. Nicole credits much of her success to mentors who challenged her to think bigger and to learning that abundance, achievement, and success are things to embrace, not apologize for.

Let's Start the Conversation

Help us empower other women: in our community, in our industry, and for our future.

Let’s Start the Conversation

Help us empower other women: in our community, in our industry, and for our future.

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Fiercely

Championing

Women